Partnership with the Secretary of Tourism and Culture

ECOALTRUISM PROJECT- THE COMMUNICATION AND THE TOURISM IN NOVA CAMPINA

Considering the potential of the region where the city of Nova Campina is located, Ecotourism constitutes a source of green, solidary and creative economy, bringing new possibilities for professional performance combined with entrepreneurship.

From this perspective, it is worth emphasizing the need for skills that provide good communication and oral and written expression in the mother tongue, as well as the need to acquire the English language.

English is configured as a lingua franca, a concept that defines it as a language of contact in a multilingual group. In view of this, it is essential to sensitize and prepare students for responsible tourism practices, in addition to making them aware of the importance of knowing and valuing the city's local identity, seeking solutions for its development and strengthening as a tourist city, within the scope of the green economy. , supportive and creative, strengthening the entrepreneurial skills of students.